LiveJournal is a blogging internet community. Users have a webpage that friends can leave comments on and users can customize their blog template to reflect their content or personalities. They can post their thoughts, opinions or simply journal about their daily activities. One can also easily search for blogs based on interests, regions, activities or any number of keywords. LiveJournal was designed using free, open source software, also called LiveJournal. Every blog post that is created on LiveJournal gets its own webpage, and friends can leave their remarks about the blog on the site. LiveJournal has paid accounts that offer more functionality like more customizable graphical avatars and the ability to post audio (aka voice posts).
LiveJournal was one of the first blogging services available, having been around in some form or another since 1999. It was created by Brad Fitzpatrick as a way of keeping his high school buddies in the loop on his what was happening in his life. Since, it has changed ownership multiple times. In December 2007 Russian Internet company SUP purchased LiveJournal, and established LiveJournal Inc. to run it. As of 2012, LiveJournal hosts over 16 million blogs.
LiveJournal competes with other blog services, such as Blogger. It does receive much of its revenue based on the advertisements that appear throughout the site. However, it does offer paid accounts where blogs can be hosted ad-free. LiveJournal's blogging community is the largest and most developed compared to all of the other blog hosting companies. LiveJournal has a predominately English-speaking base, although it is available in many different languages.
The blog editing area of LiveJournal has a slightly dated look and feel, with cluttered navigation and intrusive advertising. Everything one needs is there, and more, it's just a matter of finding it. The ability to customize the blog's appearance is very appealing. Some blogs hosted by LiveJournal look very professional or beautiful. Others are not as nice looking, or just plain boring. The demographic for live journal is mainly young people ages 17-25. As such, the site is designed to appeal to younger individuals and isn't as functional or professional looking as other blog services, like Wordpress. LiveJournal offers a number of privacy options as well, so posts can be viewed only by friends, friends of friends or the world.
The registration process is relatively easy. One just needs to input a username, password, gender and date of birth. Once submitted, users will be provided a blog URL and access to their LiveJournal blog. From there users can setup their profile page which displays a ton of information to the world about the blogger. Additionally, users can jump into blogging right away as well.
LiveJournal features a free service, giving its users 1 GB of storage. This is funded by the advertisements that appear on the blog. A paid account option is available for less than $2/ month (depends on the number of months you pay for; the more months you purchase the less the monthly cost is). Paid accounts offer users ad-free blogs, more storage and other features like graphical avatars, voice posts and more.
For those who are looking to start a blog and want to be apart of a blogging community, LiveJournal is a good option. It is particularly popular among English or Russian speakers, ages 17-25. So for young, college students, LiveJournal is a solid choice for those wanting to chronicle their life's journey.